People are complex beings and we all interpret things differently. Having senior leaders regularly communicate and model behaviours for others will help with the adoption of these values throughout the rest of the organisation.Įmployees might see the values on a poster but it is much more powerful if they can look up and see their leaders authentically living and breathing those values. Senior leaders must be the first ones to champion the organisation’s values. While this can sound a bit dramatic it clearly illustrates the importance of leading by example and that no message, however well written or expressed, will usurp the effectiveness of action. The list is endless: actions speak louder than words, monkey see monkey do, do not be wise in words be wise in deeds. History is littered with idioms, expressions and proverbs highlighting just how critical leading by example is when attempting to inspire and instil values in others. Values and related behaviours must be emphasised, upheld and modelled by senior leaders Here we share our top four that will help you better embed your values so that they become a core part of your organisational culture. There are many practical steps that can be taken to help an organisation become more values-driven. They need to be included in everyone’s KPIs and regularly measured in employee and other stakeholder surveys. To become a values-led organisation your values need to be integrated into how the organisation does business. You’ve clearly articulated your core values, the challenge now is to embed them and ensure they are lived every day. This can be the case even when the values have been communicated and are visible around the organisation. Employees often have low awareness of their organisational values and do not believe they are being demonstrated in the words or actions of their leaders or colleagues. Organisations often invest significant resources in designing and articulating their values in order to create their ideal culture. Yet many organisations stumble when it comes to truly embed their core values into their culture, and DNA. They demonstrate to employees what is acceptable and what isn’t. They guide the behaviour of everyone in the organisation and provide a solid foundation for action. Core valuesare those values that are absolutely essential for an organisation to achieve its vision and fulfil its purpose.

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